New "Unreal Candy" Mimics Your Junk Food Favorites with Healthy Ingredients, and Won't Break Your Bank Account Either!

September 7, 2012 2:41 PM EDT | By Anthony Smith
Unreal Candy
Unreal Candy eschews preservatives and high fructose corn syrup in favor and flavor of all-natural ingredients and colorings. (Photo: Unreal Candy)

Candy: it's what's for dinner.

Or at least, it would be, if there were a way that could eat it without feeling truly awful about ourselves later, when our stomach starts churning and our skin feels like it's covered in a thin veneer of acne-inducing simple syrup.

The question, then, seems obvious: is there a way to get the soul-nourishing warmth from our favorite candies without punishing our teeth, our hearts, and our bodies?

Up until now, the answer was no. The intersection of health and sweet was either something filled with stalwart, boring carob or some combination of truly awful fructose/sucrose substitutes that weren't too much healthier than the stuff they were aiming to replace, in spite of the fact that they were disproportionately so much worse.

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But move over, literally everything: Unreal Candy is here, and with your patronage, it isn't going anywhere.

The good confectioners at Unreal, equal parts Willy Wonka and Jamie Oliver, saw the problem with our nation's favorite comfort foods: the comfort always came at a price. As such, their alternatives to M&M's, Candy-Coated Chocolate-Covered Peanuts, Snickers', Milky Ways, and Reese's Cups have eschewed the much maligned high fructose corn syrup, pesky partially hydrogenated oils, Frankenstein-inspired genetically modified organisms, and the onslaught of artificial colors, flavors, and preservatives that mark and pockmark our name-brand favorites and make them so gosh darn bad for us.

Instead, the people at unreal are opting for healthier, more sustainable options. Just take a look at the Unreal 41, their take on the M&M, which draws its flavor from real milk chocolate sweetened with blue agave, cane sugar, and cocoa butter. For the coloring in the candy shell, they use beetroot juice, turmeric root extract, and purple cabbage juice.

Across the board, the average sugar and caloric intake is reduced by 40%. That said, the 60% that remains is infinitely more nourishing for your body.

Unreal Candy is a real treat, in every sense of the word. And at 1$ a bar, it's not like they're going to be breaking your wallet anytime soon.

Expect them to hit store shelves sometime around Halloween, where you can find them at 30,000 stores nationwide including Staples, CVS, Walgreens, Michael's, and RiteAid. Till then, you can check out their website here. 



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